Creative DirectionBrand PlatformMotion
2026

The Prompt Economy: The AI Economy, Measured and Explained

The Prompt Economy (PRMPT) — project overview
Goal

Launch PRMPT as a premium AI intelligence platform — part newsroom, part research product, part media network — with a homepage that feels like a luxury annual report, not a crypto dashboard.

What I Did

Created the visual and experience system for a premium AI intelligence platform, defining the brand language, homepage hierarchy and reusable editorial patterns.

Outcome

A distinct, premium platform identity that still reads unmistakably as PYMNTS — and a homepage pattern reused across the AI Scorecard and Prediction Market.

Motion
The Prompt Economy — launch motion piece (20 sec).
The work

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